Affiliate Program

Join our affiliate programme and grow with us. We partner with publishers, streamers, affiliates and marketing partners across the UK to drive steady, compliant traffic to our casino and sportsbook. We work closely with partners of all sizes and provide straightforward commercial terms, clear reporting and day‑to‑day support so you can focus on conversion and audience growth.

Purpose of the programme

Our affiliate programme is built to create sustainable partnerships that benefit both parties. We aim to reward partners for introducing engaged players and sports bettors, while ensuring all activity meets regulatory and brand-safety standards. The programme supports both performance marketing and long-term brand collaborations.

Partnership benefits

Partners get a practical set of advantages designed for publishers and content creators. You’ll receive timely payments, a dedicated partner manager, promotional materials tailored to your audience and access to regular campaign briefs. We prioritise transparent communication, fast onboarding and promotional options that suit streamers, review sites and social channels.

Commission structure

We offer flexible monetisation models to match different traffic types - revenue-share, CPA and hybrid models are available. Specific rates depend on traffic quality, player retention and marketing channel. Commission terms are agreed during onboarding and reviewed periodically to reflect sustained performance and compliance with programme rules.

Tracking and reporting transparency

Accurate tracking is central to our partnership. We provide a real-time reporting dashboard that shows clicks, registrations, deposits and revenue attribution. Reports are exportable and updated continuously so you can monitor campaigns and optimise quickly. All conversions are subject to standard anti-fraud checks and final reconciliation before payment.

Marketing tools and support

Partners can access a library of creatives, banners and landing pages that are optimised for desktop and mobile. We supply pre‑approved copy, creatives in multiple formats and customised tracking links. Our partner managers offer best-practice tips for content placement, compliance reminders and seasonal campaign kits to help maximise conversion without risking terms violations.

Long-term cooperation

We look for steady, long-term relationships rather than short-term spikes. Regular performance reviews keep goals aligned, and top-performing partners are eligible for bespoke deals and incentive programmes. To get started, register and a partner manager will contact you to discuss terms, tracking setup and promotional options.

If you have questions or want to apply, contact our affiliate team at [email protected] and we’ll get back to you promptly.